12pm - 1pm

How to Build Schedule Blocks

C. Doe

2016 Mobile Ad Summit
Fri
, 
Jul 
13
 – 
Sat
, 
Jul 
14
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Full Name

Company & Title

Descriptive text about the speaker goes here.

About The Event

Clear your calendar - It's going down! Quote Blocks kicks off on April 26th, and you're invited to take part in the festivities. Join us for a day of fun and excitement. Come one, come all, bring a guest, and hang loose. This is going to be epic!

About The Event

Clear your calendar - It's going down! Quote Blocks kicks off on April 26th, and you're invited to take part in the festivities. Join us for a day of fun and excitement. Come one, come all, bring a guest, and hang loose. This is going to be epic!

About The Event

Clear your calendar - It's going down! Quote Blocks kicks off on April 26th, and you're invited to take part in the festivities. Join us for a day of fun and excitement. Come one, come all, bring a guest, and hang loose. This is going to be epic!

Two Pears
PearConf
Friday
, 
July 
13
 - 
Saturday
, 
July 
14
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🍐Pairing && Inclusiveness🍐

In 2016, we gathered at AndXP to talk about using practices we love such as pairing, test driven development and frequent customer feedback through the lens of intersectional feminism. It was a great day of small sessions and connecting with each other.


In 2018, we are continuing this conversation and expanding it as Pear Conf! 🍐🍐


Friday July 13 -- Impact Hub San Francisco, 1885 Mission St., San Francisco

Pear Conf will kick off with an optional workshop day on Friday that includes two workshops designed to flow together: an Ally Skills workshop led by Leigh Honeywell and a Pair Programming workshop led by Betsy Haibel and Jennifer Tu of Cohere. This first-of-a-kind workshop has been designed to turn the desire to be a more inclusive pair into a pragmatic reality. Attendees will leave with an understanding of how to set up pairing so that power within the pair is more evenly distributed. This is where D&I rubber meets the road.

 

Saturday July 14 -- Github, 88 Colin P Kelly Jr St, San Francisco

Join us for a day of unconference style sessions bracketed with keynotes by Write/Speak/Code organizer and Githubber Neha Batra, and the amazing, brilliant, and fearless Sarah Mei. We'll close out PearConf with a Paint Night.

 

 

On both days we will provide a light breakfast, lunch, snacks, and beverages. Please let us know if you have any dietary restrictions when registering. Childcare will be provided at both events.


Conference Amenities

-- A quiet room

-- Childcare

-- Lanyards signaling photo consent of attendees

-- Buttons signaling interaction consent of attendees.

-- A quiet table at Paint Nite for folks who want to relax and paint without interacting

Tickets Are On Sale Now!

Early Pear

Available through May 31 

 

Unconference $250

Unconference + Workshop $850


Seasonal Pear

Available through June 30


Unconference $ 350

Unconference  + Workshop $1150

Premium Pear

Available through July 13


Unconference $1,000

Unconference + Workshop $3000

Support 🍐🍐

PearConf is able to happen thanks to a lot of hard work and some fantastic sponsors. Want to help with less than four digits?

Facilitators

Neha Batra

Keynote Speaker 🍐 Engineering Manager, Github

Neha Batra is an engineering manager at GitHub who, 6 years ago, was an energy consultant and quit to teach herself programming because “it was time.” She holds a bachelor’s in Mechanical Engineering from MIT and enjoys foodie adventures, planning trips (and has docs for most of her trip plans), and collecting national park magnets. If you want to hear her ramble on a topic, ask her about pair programming, tdd, or how she came around to agile processes, in general.

Sarah Mei

Keynote speaker 🍐 Architect, Salesforce

Software engineer, founder of @railsbridge, Director of Ruby Central, Architect at @salesforceux. She/her. IM IN UR BASE TEACHIN U HOW TO REFACTOR UR CODE

Jennifer Tu & Betsy Haibel

Pairing With Privilege Workshop Facilitators 🍐 Cohere LLC

Betsy Haibel lives on the east coast and started programming thanks to a love of fanfic. Jennifer Tu lives on the west coast and has a CS degree from MIT. Betsy is a white woman whose primary education classmates teemed with generational wealth. Jennifer is a non-black person of color who's a child of immigrants. Who has more privilege when pairing? Join the workshop and we will talk about pairing with privilege!


Betsy and Jennifer are two thirds of Cohere (wecohere.com), which offers workshops and technical mentorship to software teams. They love the multiuse properties of pair programming -- you can use it to teach! to learn! to align mindsets! to build out software larger than each participant could do separately!

Leigh Honeywell

Ally Skills Workshop Facilitator

Leigh has more than a decade of experience in computer security incident response. Prior to co-founding Tall Poppy, she was a Technology Fellow at the ACLU’s Project on Speech, Privacy, and Technology. Her industry career included running security incident response at Slack, protecting infrastructure running a million apps at Salesforce.com, shipping patches for billions of computers on a monthly basis at Microsoft, and analyzing malware at Symantec. Leigh has a Bachelors of Science from the University of Toronto where she majored in Computer Science and Equity Studies, and is a frequent keynote speaker at security and software conferences around the world.

Marlena Compton - Organizer

❤️-ist-in-chief 🍐 Appear Works LLC

Marlena loves pairing in all of its different forms and wants to talk about it with you. After working for Pivotal, Atlassian, IBM and Mozilla, Marlena has formed her own opinions about the parts of Extreme Programming and Agile that work and the parts that need to be reshaped.


Schedule

9:00 – 10:00 AM

Panel: "Tapping Into Niche Audiences"

Zee Nguyen – Ad Market Magazine (Moderator)

Forest Bello – VP, Digital Media, Clicker

Amit Sands – Digital Director, Power Haus

Jenny Grace – Founder, Target Tween

10:15 – 11:00 AM

Presentation: “Optimizing Spend In the Mobile Ad Space”

Kate Walsh – VP of Sales, 3DAYS

11:00 – 12:00 PM

Presentation: “Demystifying Metrics: Making Numbers Work For You”

Charlie Gaudenzi – Mobile Analyst, Mobile Arts

12:00 – 1:00 PM

Lunch


1:00 – 2:00 PM

Rapid-Fire Case Studies

Viral Mobile Ads

Time-based Targeting

Crafting Your Brand Story

When Ads Advocate Action

2:00 – 2:20 PM

Networking Break


2:20 – 3:00 PM

Presentation: “The Mobile Ad Process: 7 Steps to Success”

Jerry Zen – CEO of 3DAYS

3:00 – 3:45 PM

Panel: “Consumer Feedback: When Ads Talk Back”

Jenny Grace – Founder, Target Tween (moderator)

Vee Nguyen – Editor, Ad Market Magazine

Sara Chen – CEO, AdTank

Charlie Gaudenzi – Mobile Analyst, Mobile Arts

3:45 – 4:00 PM

Closing Remarks

Jerry Zen – CEO of 3DAYS

4:30 – 6:30 PM

Paint Nite!!

We are bringing in Paint Nite to help us chill with some guided painting at the end of the day. Can you hear that whisper in your ear? It's your inner Bob Ross.

Pear Conf 2018 will take place in San Francisco. Our workshop day will be held at a site near Civic Center BART, and our unconference day will be held in SoMa, near the ballpark.

Anjou Sponsors

Comice Sponsors


We are continuing to look for sponsors and have the following sponsor packages available

Anjou - $5,000

4 vouchers* to Pear Conf Unconference day

4 vouchers* to the Pear Conf workshop day

Your company logo in announcements for Pear Conf 2018

Space for your company swag at the recruiting table

2 minutes of stage time right before the keynote

Logo on the Pear Conf Website

Bosc - $2,500

1 voucher* to Pear Conf unconference day

1 voucher* to the Pear Conf workshop day

Your company will be mentioned as a sponsor before the keynote 

Space for your company swag at the recruiting table

Logo on the Pear Conf Website

Comice - $1500

1 voucher* to Pear Conf unconference day

Your company’s name in the list of sponsors

Space for your company swag at the recruiting table

*Voucher Note

All voucher recipients must complete the standard registration process, which includes completing a short set of screening questions. It is important that all attendees bring complementary expectations to Pear Conf, and agree and abide by the code of conduct.


Here is our Code of Conduct page for more information.

Bosc Sponsors

About our sponsors

Would you like to see your name or logo listed above? Are you interested in sponsoring our cool conference?

It takes a lot of time, effort and pears to put on a conference. We are currently seeking sponsors and have the following sponsor packages available (also we won't complain if you are interested in throwing money at us, just please no throwing pears.)







Sponsorship levels

Anjou - $5,000

4 vouchers* to Pear Conf Unconference day


4 vouchers* to the Pear Conf workshop day

Your company logo in announcements for Pear Conf 2018

Space for your company swag at the recruiting table

2 minutes of stage time right before the keynote

Logo on the Pear Conf Website

Bosc - $2,500

4 vouchers* to Pear Conf Unconference day


4 vouchers* to the Pear Conf workshop day

Your company logo in announcements for Pear Conf 2018

Space for your company swag at the recruiting table

2 minutes of stage time right before the keynote

Logo on the Pear Conf Website

Comice - $1,000

1 voucher* to Pear Conf unconference day

Your company’s name in the list of sponsors

Space for your company swag at the recruiting table

*Voucher Note

All voucher recipients must complete the standard registration process, which includes completing a short set of screening questions. It is important that all attendees bring complementary expectations to Pear Conf, and agree and abide by the code of conduct.

 

Here is our Code of Conduct page for more information.

About 3DAYS

A Fortune 500 company, 3DAYS sets the platinum standard for engaging, media-rich mobile ads. With award-winning campaigns in video, interactive and animated content and partnerships with top-tier creative agencies across the globe, 3DAYS dominates the mobile ad solutions field and delivers effective, cost-effective solutions.

Code of Conduct

The Short Version

Pear Conf prioritizes marginalized people's safety over privileged people's comfort.


Thought leaders are required to leave their tiaras at the door.

 

Pear Conf is dedicated to providing a harassment-free experience for everyone, regardless of gender and gender identity, age, sexual orientation, disability, neurodivergence, physical appearance, body size, race, or religion (or lack thereof). We do not tolerate harassment of participants in any form. Sexual language and imagery is not appropriate at any point. Participants violating these rules may be sanctioned or expelled at the discretion of the organizers.

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